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Finn: “So this whole time, he wasn’t using magic?”
Lemon: “He did everything with his muscles?”
Dot: “Seriously? But that’s impossible!”
Finn: “That kind of sounds like a fairy tale…”
Lemon: “Exactly like a fairy tale.”
– Mashle: Magic and Muscles (Ep. 12)
The Toonami Trending Rundown for February 2025. This month was headlined by the season 1 finale of Mashle: Magic and Muscles, among other great moments.
For the night of February 1, only Naruto managed to trend on Tumblr, which may not have been helped that the bombshell Luka Dončić–Anthony Davis trade was announced at the same time that dominated the social media talk. For the night of February 8, Toonami trended in the United States on Twitter alongside Mashle and Blue Exorcist, while Monkey D. Luffy from One Piece and Naruto trended on Tumblr. A week later on February 15, Toonami trended in the US alongside Mashle for its season finale, Blue Exorcist and Sailor Moon, while One Piece trended on Tumblr. And finally on February 22, #Toonami trended in the USA alongside Blue Exorcist.
The feature for February 8-9 was a new “Criminal Threats”/“Building You a Better Cartoon Show” promo. You can check it out below.
And for February 22, Toonami released a new ID titled “Beautiful Occurrence” created by KingBoss. You can check it out below:
Of course, there is a second season of Mashle, titled The Divine Visionary Candidate Exam Arc, which aired in Japan from January 6 to March 30, 2024. Unfortunately, we’re gonna have to wait a bit longer for if and when Season 2 hits Toonami airwaves at this time. For the interim, at least until Lazarus arrives in April, Toonami will be rerunning FLCL Grunge followed by FLCL Shoegaze at midnight for the next six weeks. In addition, Toonami will be airing reruns of the new Adult Swim original series Common Side Effects at 12:30 am ET.
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Back during the Fate 20th Anniversary Memorial Talk Show in Los Angeles on November 23, Aniplex announced that Fate/stay night [Unlimited Blade Works] would be headed to cable television in 2025. The announcement raised eyebrows, especially when Aniplex did not clarified any further where and when this would be occurring, in comparison to previous announcements. Hinting that either Aniplex was under a gag order from Fate’s producers from saying it’s going to Toonami until the time comes, or another network is working on creating their own anime TV block to air their wares in the coming months. Turns out that it would be the latter, and for the first time in over a decade, Toonami has competition in the linear TV scene.
Fate/stay night USA on X (formerly Twitter): “For the first time ever, Fate/stay night [Unlimited Blade Works] makes its way to cable TV next year! Stay tuned for updates to witness the heart-wrenching drama and adrenaline-pumping action in this epic battle royale! pic.twitter.com/LisdccE6KY / X”
For the first time ever, Fate/stay night [Unlimited Blade Works] makes its way to cable TV next year! Stay tuned for updates to witness the heart-wrenching drama and adrenaline-pumping action in this epic battle royale! pic.twitter.com/LisdccE6KY
AXS TV (formerly HD Net) has announced the “Anime.com Hour”, which airs Thursdays at 10 pm ET/7 pm PT starting on February 13 (with an encore on Saturday at the same time). At this time, their lineup will consist of Fate/stay night [Unlimited Blade Works], and My Hero Academia (seasons 1-2) starting from the beginning, each airing a doubleheader hourly, switching every two weeks.
Throughout the history of anime in the west, and especially during the last anime boom, many media conglomerates have attempted to create their own anime block or even their own anime network to try and take some of Toonami’s thunder. These include G4 Tech TV’s Anime Unleashed, SyFy’s Saturday Anime and later Ani-Monday, CW’s 4KidsTV, the Funimation Channel, Viz Media’s Neon Alley, and ADV’s Anime Network. On the other hand, whether it was due to lack of promotion, a failure to win over the crowds, executive meddling, and what not, none of these rival blocks have been able to replicate the success, longevity, and culture that Toonami has. Furthermore, the Anime.com hour is co-run and sponsored by Azuki NFTs, which could be a red flag for those who are not fans of crypto and “tech bro” culture.
Time will tell if AXS can learn from the mistakes of those that tried before and make their own spot in the anime scene or will fall by the wayside like other Toonami competitors before them, but we do wish them the best of luck.
Anime.com on X (formerly Twitter): “Introducing Anime.com Hour on AXS TV!Tune in Thursdays at 10pm ET to enjoy two iconic anime series: Fate/stay night [Unlimited Blade Works] and My Hero Academia (Seasons 1-2). pic.twitter.com/zkZCKNKyuX / X”
Introducing Anime.com Hour on AXS TV!Tune in Thursdays at 10pm ET to enjoy two iconic anime series: Fate/stay night [Unlimited Blade Works] and My Hero Academia (Seasons 1-2). pic.twitter.com/zkZCKNKyuX
Until next week, have a Happy Year of the Snake, congratulations to the Ohio State Buckeyes for winning the National Championship and the Philadelphia Eagles for winning Super Bowl LIX, and stay gold.
Legend: The shows listed are ordered based on their appearance on the schedule. Show trends are listed in bold. The number next to the listed trend represents the highest it trended on the list (not counting the promoted trend), judging only by the images placed in the rundown. For the Twitter tweet counts, the listed number of tweets are also sorely based on the highest number shown based on the images on the rundown.
February 1-2, 2025 Trends
Tumblr Trends:
- #naruto [#3]
February 8-9, 2025 Trends
United States Trends:
- #Toonami [#5]
- #Mashle [#16]
- #BlueExorcist [#15]
Tweet Counts:
- #Toonami [2,750 tweets]
- #Mashle [1,279 tweets]
- #BlueExorcist [2,256 tweets]
Tumblr Trends:
- monkey d. luffy (from one piece) [#6]
- #naruto [#6]
February 15-16, 2025 Trends
United States Trends:
- #Toonami [#12]
- #Mashle [Trended with #Toonami]
- #BlueExorcist [Trended with #Toonami]
- #SailorMoon [#23]
Tweet Counts:
- #Toonami [2,535 tweets]
- #SailorMoon [1,218 tweets]
Tumblr Trends:
- #one piece [#4]
February 22-23, 2025 Trends
United States Trends:
- #Toonami [#7]
- #BlueExorcist [#12]
Tweet Counts:
- #Toonami [2,130 tweets]
- #BlueExorcist [2,796 tweets]
If you wish to send me a tip for the work on the trending rundown, donations can be sent to PayPal.Me/DanielLimjoco.
Make Sure the Plan Proceeds as Scheduled. Only Toonami on [adult swim] on Cartoon Network.